That’s me, Sarah Liddle

I can help you to grow your business and get your work life balance back. I can be your PA, Administrator, Organiser, Marketing Manager, Website Manager, Proofreader, Copywriter, Report Writer, or, in fact, whatever you’d like me to be.

I can be your back office business assistant, doing all those essential tasks that need doing for your business to be successful, but that don’t directly generate an income, allowing you to concentrate on doing whatever it is you do.

I’m based on the Staffordshire/Derbyshire border, but that doesn’t matter as I prefer to work virtually. My favourite clients are forward thinking sole traders or small businesses with good old fashioned values, especially those in the agriculture, equestrian, arboriculture, forestry, veterinary, animal care and health and wellbeing sectors.

Don’t be put off if you’re not in one of these sectors though. If our values are the same and we talk the same language, I’m sure we’ll work well together.

And if you’re based in Burton-on-Trent, Derby, Lichfield, Ashbourne or Uttoxeter, I’ll be happy to work from your office whether on an ad hoc basis to cover sickness, holidays or busy periods or more regularly.

Do you need someone you can rely on to get the job done? Well, that’s me

With over 25 years’ experience of both administrative and technical tasks in a variety of roles and industries, I’m a completer-finisher, who loves getting the job done. I’m practical too and highly organised, with lots of common sense. My Dad always told me: “Never say can’t”, so if you need something doing, I’ll do it (as long as it’s legal and ethical), learn how to do it or try to find a solution.

I like to go the extra mile. I was rated as ‘exceeding expectations’ in every annual review while working at Derby Uni. And I once rescued a rare White Park calf from a silted up mill pond while dressed as a Georgian dairy maid – the hessian skirt was ideal for keeping both me and the calf above the silt. I’m a country girl born and bred and anyone that knows me wouldn’t be surprised at this story.

Do you need a capable and experienced virtual assistant to support your business? Well, that’s me

Unusually, I enjoy routine admin tasks, whether that’s preparing invoices, typing surveys, quotations and reports or chasing up bad debtors.

And I have good all round marketing skills too, holding the Chartered Institute of Marketing Level 3 Professional Certificate in Marketing and the Digital Marketing Institute Professional Diploma in Digital Marketing. I am a competent project manager, having lead major print, web and integrated projects, as well as implementing and maintaining ISO9001, ISO9002, ISO14001 and OHSAS18001. Oh and for my sins, I also hold the NEBOSH General Certificate in Occupational Safety and Health.

As an experienced copywriter and editor and a qualified proofreader, I’ve worked on a wide range of communications, including adverts, emails, prospectuses, press releases, newsletters, websites, social media platforms, formal publications and other assets, such as exhibition stands. I’m a proficient user of several content management systems too, including WordPress, and have a good knowledge of web best practice, accessibility, usability, the integration of social media, SEO and Google Analytics.

I enjoy carrying out research, being comfortable using a range of online and offline resources to thoroughly investigate the product or issue and prepare an impartial and accurate report.